Blue

DarkMidnightBlue

#003366
HEX
#003366
RGB
rgb(0, 51, 102)
HSL
hsl(210, 100%, 20%)

Blue family

About DarkMidnightBlue

DarkMidnightBlue (#003366) is a very dark, vivid blue. Blue is the world's most popular favorite color, associated with trust, calm and depth, and this shade carries that steady, dependable character.

Psychology

Blue lowers stress and is associated with trust, intelligence and reliability. It is the color of stability and competence, which is why so many banks, insurers and technology companies build their brands around it.

Applications

Blue dominates corporate, financial, healthcare and technology design. Light blues feel airy and clean, while deep blues convey authority and luxury. It is also the default for links and primary buttons in countless interfaces.

History

Ultramarine was once made from ground lapis lazuli and was more expensive than gold, reserved for the robes of the Virgin Mary in Renaissance art. Prussian blue and synthetic ultramarine later made blue affordable and ubiquitous.

Meaning

Blue commonly means trust, peace, loyalty and wisdom. In some cultures it is protective, in others it signifies sadness, and it is widely used in flags and institutions to project stability.

Why use this color

Choose blue when you want to build trust, calm and professionalism. It is the safest choice for corporate and financial brands and for interfaces where clarity and reliability matter most.

Accessibility

Against white, #003366 has a 12.6:1 contrast ratio; against black it is 1.7:1. White text on #003366 meets WCAG AA for normal text.

Fun facts

  • Blue is the most commonly cited favorite color worldwide.
  • Ultramarine was once more expensive than gold because it came from lapis lazuli.
  • Blue light has a short wavelength, which is why the sky and distant mountains look blue.

Shades, tints & tones

Variations

Ten lightness steps plus DarkMidnightBlue's tints, shades and tones — every swatch copies its hex on click.

Lightness scale

Tints (toward white)

Shades (toward black)

Tones (toward gray)

Color theory

Color harmonies

Proven schemes built around DarkMidnightBlue. Each swatch is one click from your clipboard.

Complementary

#003366#663300

Analogous

#006666#003366#000066

Triadic

#003366#660033#336600

Split-complementary

#003366#660000#666600

Tetradic

#003366#660066#663300#006600

Monochromatic

#00264d#0052a3#0080ff#5cadff#b3d9ff

Accessibility

Blindness simulator

See how DarkMidnightBlue is perceived with common types of color vision deficiency.

#003366

Normal vision

Standard trichromatic vision, shown for reference.

#153868

Protanopia

Red-blind. Reds look darker and can be confused with greens and browns.

#002f65

Deuteranopia

Green-blind. Greens look muted and can be confused with reds and browns.

#003f47

Tritanopia

Blue-blind. Blues look greenish and yellows fade toward pink.

#333333

Achromatopsia

Complete color blindness. Everything is seen in shades of gray.

WCAG

Contrast checker

How DarkMidnightBlue performs against black and white text, with WCAG AA and AAA ratings.

AaWhite on DarkMidnightBlue
12.61:1
AAAAAAA LargeAAA Large
AaBlack on DarkMidnightBlue
1.67:1
AAAAAAA LargeAAA Large

The ratio is identical whether DarkMidnightBlue is used as the text or the background.

Open the full checker

Ready to use

Color palettes

Curated palettes that put DarkMidnightBlue to work, with copy-all support for each.

Complementary

The base color paired with its opposite on the wheel for maximum contrast, plus two neutrals and a soft tint.

Analogous

Neighboring hues on the color wheel create a calm, cohesive scheme with a light tint and a deep shade.

Triadic

Three hues spaced evenly around the wheel for a bold, balanced palette anchored by two neutrals.

Monochromatic

A single hue stepped from light to dark for a clean, elegant and foolproof palette.

DarkMidnightBlue (#003366) is a blue-family color. Use its values, variations, harmonies and palettes above to put it to work in your next design.

Frequently asked questions

DarkMidnightBlue is #003366 — rgb(0, 51, 102) / hsl(210, 100%, 20%). DarkMidnightBlue (#003366) is a very dark, vivid blue. Blue is the world's most popular favorite color, associated with trust, calm and depth, and this shade carries that steady, dependable character.

Good to know facts

  • DarkMidnightBlue is one of 609 named colors in the library.
  • Its complementary hue sits 180° away on the color wheel: #663300.

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