Brown

Peru

#CD853F
HEX
#CD853F
RGB
rgb(205, 133, 63)
HSL
hsl(30, 59%, 53%)

Brown family

About Peru

Peru (#CD853F) is a medium, moderately saturated brown. Brown is a warm, earthy neutral created by darkening orange or red, so this shade feels grounded, natural and enduring rather than flashy.

Psychology

Brown evokes stability, reliability and comfort. It is the color of wood, earth and leather, so it reads as honest, rustic and warm, though in some contexts it can feel conservative or plain.

Applications

Brown is a staple of organic, coffee, chocolate, outdoor and craft brands. It works as a grounding neutral in palettes, for premium packaging, and in interior or furniture design where warmth and durability matter.

History

Browns have been made from earth pigments like umber, sienna and ochre since prehistoric times, and those same pigments still appear in artists’ palettes today under their traditional names.

Meaning

Brown represents earth, home, simplicity and reliability. It can signal wholesomeness and craftsmanship, and it often appears in brands that want to feel authentic, natural and down-to-earth.

Why use this color

Choose brown for brands and designs that need warmth, authenticity and a natural, grounded feel. It is perfect for coffee, food, outdoor and handmade products and for grounding brighter palettes.

Accessibility

Against white, #CD853F has a 3.0:1 contrast ratio; against black it is 7.0:1. Black text on #CD853F meets WCAG AA for normal text.

Fun facts

  • Artists' browns like umber and sienna are named after the regions in Italy where the earth pigments were mined.
  • Brown is essentially a dark, desaturated orange or red.
  • Coffee, chocolate and wood all owe their rich, familiar tones to brown compounds.

Shades, tints & tones

Variations

Ten lightness steps plus Peru's tints, shades and tones — every swatch copies its hex on click.

Lightness scale

Tints (toward white)

Shades (toward black)

Tones (toward gray)

Color theory

Color harmonies

Proven schemes built around Peru. Each swatch is one click from your clipboard.

Complementary

#ce8740#4087ce

Analogous

#ce4040#ce8740#cece40

Triadic

#ce8740#40ce87#8740ce

Split-complementary

#ce8740#40cece#4040ce

Tetradic

#ce8740#40ce40#4087ce#ce40ce

Monochromatic

#3d2610#825221#cb8034#dead7d#efd9c2

Accessibility

Blindness simulator

See how Peru is perceived with common types of color vision deficiency.

#CD853F

Normal vision

Standard trichromatic vision, shown for reference.

#9b8b37

Protanopia

Red-blind. Reds look darker and can be confused with greens and browns.

#ac9c40

Deuteranopia

Green-blind. Greens look muted and can be confused with reds and browns.

#df7576

Tritanopia

Blue-blind. Blues look greenish and yellows fade toward pink.

#959595

Achromatopsia

Complete color blindness. Everything is seen in shades of gray.

WCAG

Contrast checker

How Peru performs against black and white text, with WCAG AA and AAA ratings.

AaWhite on Peru
2.99:1
AAAAAAA LargeAAA Large
AaBlack on Peru
7.02:1
AAAAAAA LargeAAA Large

The ratio is identical whether Peru is used as the text or the background.

Open the full checker

Ready to use

Color palettes

Curated palettes that put Peru to work, with copy-all support for each.

Complementary

Roughly 180° across the wheel from #CD853F (hue 30°) sits #4087ce, held together by the #e2c7ab tint and the neutrals #f4f4f5 and #18181b.

Analogous

#CD853F with its two closest neighbours, #ce4040 and #cece40, for a 59%-saturation run that stays inside one family; #e2c7ab and #72471d add depth without breaking it.

Triadic

#CD853F plus #40ce87 and #8740ce, a triangle that sits 120° apart at every corner, with #f4f4f5 and #18181b doing the quiet work underneath.

Monochromatic

One hue at 5 lightness steps: #fbf5ef through #180f06, starting from #CD853F at 53% lightness.

Peru (#CD853F) is a brown-family color. Use its values, variations, harmonies and palettes above to put it to work in your next design.

Frequently asked questions

Peru is #CD853F — rgb(205, 133, 63) / hsl(30, 59%, 53%). Peru (#CD853F) is a medium, moderately saturated brown. Brown is a warm, earthy neutral created by darkening orange or red, so this shade feels grounded, natural and enduring rather than flashy.

Good to know

  • Peru is one of 609 named colors in the library.
  • Its complementary hue sits 180° away on the color wheel: #4087ce.

More color tools

Next steps for Peru: each of these picks the value up where this page leaves off, so nothing gets retyped or re-uploaded.